Small Business Saturday Press Release

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November 1, 2019

Kennett Chamber of Commerce celebrates the 10th Annual Small Business Saturday® by hosting Shop Kennett First as an American Express® Neighborhood Champion.

 

Kennett, MO November 20, 2019: As a member of the American Express® Neighborhood Champion Program, Kennett Chamber of Commerce is rallying local retailers to be a part of Small Business Saturday, which takes place on Nov 30. Created by American Express in 2010, Small Business Saturday celebrates the impact small businesses have on communities across the country.

Select Kennett merchants will distribute promotional materials to the first 10 customers who Shop Small on Saturday November 30th.

This year’s celebration is the 10th Annual Small Business Saturday, marking a decade of support from American Express for local business owners. Since it started in 2010, consumers have reported spending an estimated $103 billion across all Small Business Saturdays combined. 1 That’s $103 billion toward helping communities thrive, spent over just nine days alone.

In order to drive shoppers to Shop Small® this Nov 30, Kennett Chamber of Commerce is participating in the American Express® Neighborhood Champion Program to spotlight small businesses and the impact they have on communities. An average two-thirds of every dollar ($0.67) spent at a small business in the U.S. stays in that local community.2 That means shopping small could help bring things like better schools, smoother roads, and new jobs to neighborhoods across the country.

2019 marks the sixth year Kennett Chamber of Commerce has served as  Neighborhood Champion.

Merchants and consumers can learn more about Small Business Saturday and how to get involved by visiting ShopSmall.com

 

 Contact:

Melissa Combs
Kennett Chamber of Commerce
573-888-5828
mlcombs@kennettmo.com

 


PRESS RELEASE (CONT.)

Contact at American Express:

Megan. C. Hunsicker

 About Small Business Saturday

November 30, 2019, marks the 10th Annual Small Business Saturday, a celebration of small businesses and the positive impact they have on communities across the country. American Express, having created Small Business Saturday in 2010, proudly works with organizations and independent businesses to provide solutions that support communities and uplift local economies. Learn more and connect with us on ShopSmall.com, Instagram.com/ShopSmall, and Facebook.com/SmallBusinessSaturday

 

1 This spend statistic is an aggregate of the average spend as reported by consumers in surveys commissioned by American Express reporting spend habits on Small Business Saturday of consumers who were aware of the day. It does not reflect actual receipts or sales. Each such survey was conducted among a nationally representative sample of U.S. adults. The surveys had an overall margin of error of between +/- 2.0% and +/- 5.47%, at the 95% level of confidence. The data was projected from the samples based on then-current U.S. Census estimates of the U.S. adult population (18+).

2 The statistic cited is an estimate based on calculations using data on small businesses with under 100 employees from the U.S. Small Business Administration, as reported in the 2018 Small Business Economic Impact Study conducted by Econsult Solutions, Inc. (ESI) on behalf of American Express.


 
 
Kennett Chamber of Commerce
P.O. Box 61 • 1601 First Street • Kennett, MO 63857
573.888.5828 • Fax: 573.888.9802
Email: info@kennettmo.com
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